Aniefiok Ekpoudom is a writer and storyteller from South East London.
At the heart of everything I create is a love for documentary, the itch to capture faces, feelings and places. This eternal urge probably owes itself to my parents, who would toss a scatter of novels and comics, magazines and newspapers my way, forever encouraging me to read whatever material that passed through my little fingers.
So that's what I did. Since I can remember, I've been reading. From comics like The Beano to fantasy novel series like The Edge Chronicles. My West African heritage led me to Chinua Achebe, Black history month uncovered Malorie Blackman, and A-Level English exposed me to Langston Hughes and Carol Ann Duffy.
During those awkward teenage years I stumbled across a love for music and began to take inspiration from many of the great writers found in Hip Hop and Grime: artists like Mos Def and Nas, Kano and Devlin, magazines like RWD and The Source, journalists like Nelson George and Jeff Chang.
And so from there I began to write: journals, diaries, short stories, and then eventually, thanks to this thing we call the internet; magazine interviews, profiles and longform features. Tying this all together was a mission to document culture in the most honest and rich fashion possible.
That's a theme carefully threaded through my work and I now put pen to paper (or finger to keyboard) with the sole intention of painting a vivid picture of the times.
And so here I am, you can find my work on (or in) The FADER, Noisey (VICE), Hunger Magazine, CLASH, Complex, GRM Daily and SBTV (where I worked across digital and editorial content).
In both a freelance & in-house capacity I have worked with a number of brands as a copywriter, social media manager, creative writer and cultural strategist. My talent and enthusiasm lies in connecting brands with youth audiences. Clients have so far included adidas, McDonald's, SBTV, the MOBO Awards, TMS, Hubrick and more. My work on campaigns with adidas Football & TMS has gone to win D&AD Pencil's & Creativepool awards.
I'm pushed by a natural intrigue for people and their stories. So now, stacked on my bookshelf you'll find gritty non-fiction mafia tales like Honor Thy Father, extensive autobiographies like Mike Tyson's Undisputed Truth or rich novels like Giovanni's Room, and of course, piles and piles of magazines.